Useful resources
Free tools worth knowing about
A short list of the free tools I recommend most often to North Bay small businesses. Bookmark them.
Start here
Small steps, real results
You do not need expensive software to improve your online presence. These free tools from Google, Meta, and the CRTC cover the fundamentals: being found, being fast, and staying compliant.
Stuck on any of them? That is exactly what I am here for.
Google Business Profile
Your free business listing on Google Search and Maps. If you only do one thing for local visibility, do this.
Visit resource →Google Search Console
Free tool showing how your site appears in Google search: which queries bring visitors and which pages need work.
Visit resource →PageSpeed Insights
Test how fast your pages load on phones and desktops, with specific fixes. Speed affects both rankings and conversions.
Visit resource →Google Analytics
Free website analytics: where your visitors come from and what they do on your site. I connect this at every website launch.
Visit resource →Meta Business Suite
Manage your Facebook and Instagram business presence, schedule posts, and read your page insights in one place.
Visit resource →Canada's Anti-Spam Legislation (CASL)
The CRTC's guide to Canada's anti-spam law: what counts as consent before you send commercial email.
Visit resource →Want help putting these to work?
A free consultation is the fastest way to figure out which of these matter most for your business right now.
Contact Scott